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consumer centric packaging solutions balancing cost and aesthetic appeal - IIPSeries - Conferences & Edited Books
Publication Type: Edited Book

CONSUMER-CENTRIC PACKAGING SOLUTIONS: BALANCING COST AND AESTHETIC APPEAL

Book Name: Efficient Cost Reduction Strategies in Pharmaceutical and Cosmetic Packaging Solutions
Authors: Dipali Trivedi
Keywords: Packaging costs, blister packaging, aesthetic appeal, balancing costs, consumer-centric.
Area/Stream: Management / Marketing / Other
Published in: IIP Series
Volume: 4, Month:June,Year:2025
Page No.: 89-99
e-ISBN: 978-93-7020-150-7
DOI/Link: https://www.doi.org/10.58532/nbennurECRS8

Abstract:

In the upcoming ten years, the packaging industry's success will depend on developing a close knowledge and relationship with the empowered customer. Shops will have to adopt disruptive technology and creative manufacturing techniques as consumers place a greater importance on variety, control, convenience, and experience. Robotic automation will be one of the largest changes to the manufacturing supply chain. Innovative technologies are being driven by the need for flexible, integration-ready equipment that can handle quick changeovers, a range of sizes and SKUs, and bespoke packaging.The research showed that each of these little adjustments not only reduced the cost of packaging but also—and perhaps most importantly—improved the foil or film's efficiency. Even if an image is unrelated to the work at hand, its aesthetic appeal can have an impact on how well someone performs in a time-sensitive situation.

Cite this: Dipali Trivedi,"CONSUMER-CENTRIC PACKAGING SOLUTIONS: BALANCING COST AND AESTHETIC APPEAL", Efficient Cost Reduction Strategies in Pharmaceutical and Cosmetic Packaging Solutions,IIP Series, Volume 4, June, 2025, Page no.89-99, e-ISBN: 978-93-7020-150-7, DOI/Link: https://www.doi.org/10.58532/nbennurECRS8
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